Midjourney vs Ideogram vs Leonardo pricing compared (October 2026)

Last verified Midjourney , Ideogram , and Leonardo AI , from each vendor’s official pricing page.

Pick Midjourney if…

image generation is your main use; Standard ($30) adds unlimited images in Relax mode.

Cheapest paid
Basic · $10/mo≈CA$14.20/mo Estimate
Free plan
No
All Midjourney plans and limits

Pick Ideogram if…

you need text inside images and 2,400 priority credits a month (Plus, $20 or $15 billed yearly) fits.

Cheapest paid
Plus · $20/moCA$39.99/mo App Store CAD
Free plan
No
All Ideogram plans and limits

Pick Leonardo AI if…

you want a free daily allowance (150 fast tokens a day) with paid tiers from $12 a month.

Cheapest paid
Essential · $12/moCA$19.99/mo App Store CAD
Free plan
Yes
All Leonardo AI plans and limits

Plans side by side

Plans by price, Midjourney, Ideogram, and Leonardo AI
Price band USD/moMidjourneyIdeogramLeonardo AI
Free——
FreeFree
Under $15
Basic$10.00≈CA$14.20 Estimateor $8/mo≈CA$11.36/mo Estimate billed yearly
—
Essential$12.00CA$19.99 App Store CAD
$15 to $30
Standard$30.00≈CA$42.59 Estimateor $24/mo≈CA$34.07/mo Estimate billed yearly
Plus$20.00CA$39.99 App Store CADor $15/moCA$33.33/mo App Store CAD billed yearly
Premium$30.00CA$49.99 App Store CAD
$30 to $99
Pro$60.00≈CA$85.18 Estimateor $48/mo≈CA$68.14/mo Estimate billed yearly
Pro$60.00CA$99.99 App Store CADor $42/moCA$83.33/mo App Store CAD billed yearly
Ultimate$60.00CA$99.99 App Store CAD
$100 and up
Mega$120.00≈CA$170.35 Estimateor $96/mo≈CA$136.28/mo Estimate billed yearly
——

Prices checked – against official pricing pages. Before tax. ≈ = converted from USD at 1.4196 (Bank of Canada, Oct 15). Other CAD prices are the vendor’s own Canadian price or the App Store Canada price. Hover a price for its label and checked date.

More details limits, free plans, sources

Full comparison

Side-by-side prices, USDCAD
MidjourneyMidjourneyIdeogramIdeogramLeonardo AICanva
StatusVerified Verified Verified
Cheapest paid, billed monthly USDCADBasic
$10.00≈CA$14.20 Estimate /mo
Plus
$20.00CA$39.99 App Store CAD /mo
Essential
$12.00CA$19.99 App Store CAD /mo
Cheapest paid, billed yearly USDCADBasic
$8.00≈CA$11.36 Estimate /mobilled $96≈ CA$136.32 yearly Save 20%
Plus
$15.00CA$33.33 App Store CAD /mobilled $180billed CA$399.99 yearly Save 25%
Not offered
Free planNoNoYes: Fast Tokens: 150 / day; Token Bank: 150; Creations access: Public; Personal collections: 1
All plans USDCAD
PlanMonthlyYearly /mo
Basic$10.00≈CA$14.20 Estimate$8.00≈CA$11.36 Estimatebilled $96≈ CA$136.32 yearly Save 20%
Standard$30.00≈CA$42.59 Estimate$24.00≈CA$34.07 Estimatebilled $288≈ CA$408.84 yearly Save 20%
Pro$60.00≈CA$85.18 Estimate$48.00≈CA$68.14 Estimatebilled $576≈ CA$817.68 yearly Save 20%
Mega$120.00≈CA$170.35 Estimate$96.00≈CA$136.28 Estimatebilled $1,152≈ CA$1,635.36 yearly Save 20%
PlanMonthlyYearly /mo
Plus$20.00CA$39.99 App Store CAD$15.00CA$33.33 App Store CADbilled $180billed CA$399.99 yearly Save 25%
Pro$60.00CA$99.99 App Store CAD$42.00CA$83.33 App Store CADbilled $504billed CA$999.99 yearly Save 30%
PlanMonthlyYearly /mo
FreeFree—
Essential$12.00CA$19.99 App Store CAD—CA$16.67 App Store CAD
Premium$30.00CA$49.99 App Store CAD—CA$41.67 App Store CAD
Ultimate$60.00CA$99.99 App Store CAD—CA$83.33 App Store CAD
Limits on cheapest paid plan3.3 hr/month (200 minutes)2,400 priority credits/mo.Fast Tokens: 8,500 / month; Token Bank: 25,500; Creations access: Private; Personal collections: Unlimited
SourceOfficial pricing page ↗
Full details & history
Official pricing page ↗
Full details & history
Official pricing page ↗
Full details & history